Starling Bank at Sibos
Motion Identity & 17:8 Wrap-Around LED Wall
Created for Starling Bank’s exhibition stand at Sibos in London, this motion package was designed for a custom 3400×1600 (17:8) L-shaped LED wall wrapping around the space.
10 Narrative Chapters
Starting and resolving on the Starling Bank mark, ten seamless loops translate core banking concepts (murmuration, effortless capital movement, modular marketplace architecture, and regulatory control) into pure geometric motion.
5 Generative Patterns
Alongside the narrative films, five continuous pattern animations recombine Starling’s visual elements into constantly moving architectural textures across the stand.
Movement of birds (Starlings) - fast, agile, supportive, inventive, strong.
Movement with purpose, getting from A to B effortlessly. Starling Bank enables investments and effortless capital movement.
Starling at the centre of an ecosystem, supporting people and businesses.
Playing with particles and trails to visualise the complexity of the data delivered at the speed of light by Starling Bank.
Components to create a whole. Starling Bank has in itself multiple components, independent modules that work together below the surface. We want to show in an abstract and minimal way the Marketplace.
Plug n' Play. Starling is capable to enable partners and businesses in a seamless environment.
Metamorphosis. Just a tap, a flick of our fingers and Starling will adapt to our needs.
Control and freedom. Under the surface, connections are regulated by Starling, leaving the businesses freedom to move.
Impact with elegance. The ripple effect that Starling Bank has on every business, customer and relationship.
Disrupt traditional banking system. The traditional banking system is often, for both private and business clients, a maze. Starling Bank is here to disrupt it completely.
